The Daily Next

Microbrand

Earthen Company

Hong Kong · est. 2025 · 6 watches · $899–$8,573

earthen-co.com

Founded in 2025 in Hong Kong, Earthen Company brings its own identity to contemporary watchmaking. Founded in 2025 in Hong Kong by watch enthusiasts including Johnathan Chan (a co-founder of the Horology Club), Earthen Company is a microbrand focused on modern ceramic case design. That makes it an intriguing choice for enthusiasts who want genuine visual character and a collection that does not simply follow the established script.

The watches

6

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