The Daily Next
Alato Ögonsten 100m 38mm
Alato

Ögonsten 100m 38mm

Ref. AÖ38AG

$4,490

38 mm · quartz · 100 m

Specifications

18 recorded

Case

Case size
38 mm
Lug-to-lug
46 mm
Thickness
9.65 mm
Lug width
20 mm
Case material
Stainless steel 316L
Case finish
Modular construction with 2 bezels; PVD-coated Rose (on Rose Gold Brown variant)
Crystal
Double-domed sapphire with 5 inner layers of anti-reflective coating
Caseback
Solid, screw-in type with 3D etched and stamped pattern; unique serial number (X/1988)

Movement

Movement
quartz
Caliber
Ronda 6004.D
Manufacture
Ronda (Switzerland)
Jewels
5
Beat rate
32768 Hz
Complications
small seconds

Strap

Strap/bracelet
both
Strap material
Top-grain leather with Zermatt lining; optional 316L stainless steel bracelet
Clasp
Pin buckle (leather strap); micro adjust on the fly clasp with screwed pins and quick-release springbars (steel bracelet)

Water

Water resistance
100 m

About Alato

Sweden · est. 2023

Alato is the project of Pierre Strömbäck, a watch enthusiast from southern Sweden who turned a private family endearment into a brand — "Alato" has been used within his family since 1990 as a declaration of affection, and ALATO Watches was formally established in 2023. The debut piece, the Ögonsten (Swedish for "apple of my eye"), launched via Kickstarter and leans into that romantic origin rather than tool-watch pretense.

Alato is a one-model, passion-driven microbrand in the affordable bracket. The Ögonsten is a 38mm dress-sport piece with 100m water resistance, sapphire crystal, 316L steel case, a distinctive double-bezel design and decorated caseback, offered as a limited edition of 1,988 pieces. It runs a Swiss quartz movement at around US$299, positioning it as accessible everyday wear with a personal narrative.

More from Alato

The daily email

Five independent watches, every morning.

Watches like the Ögonsten 100m 38mm land in the inbox of every member, five at a time.

Join free